By Olusegun Obisanya
Sanlam Nigeria, a member of the Sanlam Pan African group, has launched two new products to the Nigerian market, in commemoration of the nation’s 63rd independence anniversary. The new products, Family Love Plan and the Code of Confidence, were launched at an event in Lagos and attended by customers, leading brokers and other stakeholders.
Speaking at the event, the Managing Director/CEO, Sanlam Life Insurance, Tunde Mimiko said, “Family Love helps you give a memorable farewell to your departed loved ones with love and dignity. At Sanlam Nigeria, we understand the love and care you have for family. This is why we created the Family Love plan.
“With Family Love, you don’t have to break the bank or compromise on your class, to give your beloved parents, that your favourite uncle or even in-laws, a deserving farewell when the eventuality happens.”
On the other hand, the Code of Confidence is a unique product in Nigeria that enables Sanlam customers to report and settle third party motor insurance claims using a simple and unique USSD code, *1056#. The first-of-its-kind in Nigeria, the product has since gained traction and popularity in the market.
Mamaging Director/CEO, Sanlam General Insurance, Bode Opadokun expressed excitement about the launch of the product emphasising the brand’s relentless commitment to stakeholder-friendly ideas and innovations.
He said, “We are particularly proud to highlight our USSD Code of Confidence, *1056#, which revolutionises the way our customers report and settle 3rd party motor insurance claims. With this innovation, our customers can rest assured that they are just a dial away from getting their motor insurance settled on the spot.”
Stakeholders agree that the launch of both products reflect Sanlam’s continuous innovative strategy and commitment to customer satisfaction. According to the insurer, “to buy the Family Love Plan, visit the Sanlam Nigeria website www.sanlam.com.ng and select your preferred package, and follow the prompts. To use *1056#, Sanlam customers simply need to dial the code on their mobile phones and follow the instructions on the screen.
“The code works on MTN and Airtel networks on any mobile device. Once the claim is initiated, a Sanlam representative will contact the customer within 24 hours to verify the details and process the payment,” it added.
About Sanlam Nigeria
Sanlam Nigeria, formerly FBN Insurance, comprising Sanlam Life Insurance Nigeria Limited and Sanlam General Limited, is Nigeria’s fastest-growing insurance company with multiple awards and recognitions including 4-time World Finance Life Insurance Company of the Year among others. With a presence in over 66 locations, the brand is easily one of the most retail-driven insurer in Nigeria boasting a sales force of over 3000 sales champions and strong user-friendly technological support to ensure on-the-spot policy uptake.
Sanlam Nigeria is a member of the Sanlam Pan Africa (SPA), a truly pan-African brand with a rich history and heritage founded in 1918 as a life insurance company. Headquartered in South Africa, the brand has grown to become Africa’s largest non-banking financial services group, with a strong presence in 33 countries on the African continent including Nigeria, and a niche presence in India, Malaysia, the United Kingdom and Australia. Indeed, Sanlam operates in 8 out of the 10 largest economies in Africa, with over 154,000 employees globally, delivering superior value to customers, shareholders and the broader society.
For more information on Sanlam Nigeria, visit www.sanlam.com.ng
Signed,
Bankole Banjo
Senior Marketing Services Coordinator, Sanlam Nigeria Limited

