By Olusegun Obisanya
Determined to bring smiles on faces of recent flood victims, Chipper Cash, recently partnered with ActionAid to provide relief support to those affected by floods in Bayelsa State. Relief materials such as monetary gifts, food, water, blankets and hygiene kits were provided.
The Marketing Manager, Chipper Cash Nigeria, Goldie Iyamu said the organisation care about communities that were affected by the natural disasters, hence the provision of relief materials and cash gift.
Iyamu said, “As a brand that is driven by our customers’ lives, we care deeply about the communities affected by the flood and is committed to providing immediate relief through our partnership with ActionAid.
“Thanks to the efforts of the on-ground team, funds have been raised to help flood victims in the affected areas, and I know it has been only a portion of what we can do. In addition to financial donations, we can effectively assist survivors in returning home faster.”
He added, “We are uniquely positioned to help because we have access to resources that other companies do not have—and by partnering with ActionAid who have expertise in disaster relief.
We kicked off this initiative in Two Clans in Yenagoa: Gbarain and Ekpetiama. We targeted female-led households, the terminally ill and the aged as the primary recipients of the post-flood relief. With over 70 plus household benefiting, we were able to bring hope and joy to affected families this season.
“Our goal is to help as many people as possible get back on their feet after this tragedy. We are committed to assisting the people of Bayelsa State, who have been affected by the floods. We know that the lives of those affected have been greatly impacted and this initiative will help them get back on their feet again. This initiative will focus on helping families rebuild their lives after the flood and providing money and food items to residents in affected areas.”
Governance Team Leader, ActionAid, Comrade Ene Obi noted, “the partnership with Chipper Cash is quite timely because we are in the season where people’s hearts should be merry. It is indeed a pleasure that Chipper Cash decided to work with us to put smiles on the faces of families”
One of the recipients, Rachael Oviri said, “When I found out I was selected to benefit from this intervention, I was very happy. My feeding for the next six weeks or more seems guaranteed with this package.”
According to the Bayelsa State Emergency Management Agency, the flood affected no fewer than 1.3 million people, estimated 10,000 people were rendered homeless and displaced, with a death toll currently at 96.
